Daily Practice is a scientifically-backed eye-focused cosmetic and skincare brand developed by Dr. Brissette, targeting consumers who prioritize eye health and beauty in their daily routines. With an emphasis on evidence-based formulations, the brand stands out by offering products that enhance the delicate eye area while addressing common concerns such as puffiness, dark circles, and fine lines. Daily Practice aims to empower individuals to incorporate effective eye care into their everyday beauty regimen, transforming skincare into a mindful practice that combines innovative science with holistic self-care.