Dr. Ruth Roberts is a holistic veterinary care brand focused on empowering pet owners to make informed decisions about their pets' health through natural supplements and dietary guidance. Targeting conscientious pet owners who prioritize well-being, the brand positions itself as a trusted resource for enhancing the lives of dogs and cats via holistic remedies and education. By emphasizing natural and holistic approaches, Dr. Ruth Roberts differentiates itself from traditional veterinary practices, appealing to a growing market of pet lovers seeking alternative health solutions for their beloved companions.