Rough Trade Gear aims to cater to the bold and adventurous individuals within the leather and fetish communities. By offering high-quality leather gear, jockstraps, and fetish accessories, the brand positions itself as a go-to source for those seeking to express their identity and desires through distinctive apparel. Focused on craftsmanship and authenticity, Rough Trade Gear not only provides durable products but also fosters a sense of belonging and empowerment among its target audience, which includes BDSM enthusiasts, nightlife aficionados, and fashion-forward individuals who embrace alternative lifestyles. The brand stands out by emphasizing individuality, inclusivity, and the celebration of unique expressions of sexuality and desire.