Shayde Beauty is a modern skincare brand dedicated to empowering individuals with vegan, cruelty-free products that specifically target hyperpigmentation while promoting a healthy and radiant complexion. With a commitment to sustainability, the brand not only prioritizes the well-being of its customers but also pledges 1% of all sales to environmental efforts. The target audience includes eco-conscious consumers who seek effective skincare solutions free from harsh chemicals. Offering free shipping on orders over $50, Shayde Beauty positions itself as both luxurious and accessible, fostering a community of beauty enthusiasts who care about their skin and the planet.