Vivienne Westwood's 2024 collections embody a fusion of avant-garde bridal wear and gender-specific fashion, positioning the brand as a trailblazer in individual expression and cultural commentary. Targeting fashion-forward individuals who value both aesthetics and ideology, the brand champions uniqueness through its innovative designs and thought-provoking styles. By integrating bold sunglasses and a commitment to cultural controversy, Vivienne Westwood appeals to a diverse clientele seeking to make a statement while embracing personal identity.